All brands
Kids & ToysSimulated data

LEGO

29 locations across 6 markets. Simulated performance for the last 30 days, compared with the previous 30 days.

Locations

29

Foot traffic

303.2K

-2.6%

Revenue

Rp 56.8B

-3.4%

Close rate

25.7%

traffic → sale

Avg basket

Rp 730.048

per transaction

Avg dwell

22.6 min

per visit

Traffic per door / day

349

visitors

Revenue per door

Rp 2.0B

-3.4%

Closing-hour capture

17%

traffic in final trading hour

Loyalty share

51.1%

Club AIVI members

Foot traffic trend

Daily visitors, last 30 days

Revenue vs closing performance

Revenue (IDR) against close rate

Traffic by trading hour

Peak at 18:00 · strongest close rate at 16:00 (32%)

Operational signals

Simulated diagnostics

Transactions
77,804
Staffing coverage index
0.87×
Return rate
8.8%
Close-rate change
-0.1 pts
Avg dwell time
22.6 min
Closing-hour capture
17%

Market breakdown

Performance by country

MarketStoresTrafficRevenueCloseTrend
Indonesia24246.7KRp 46.2B27.3%-1.3%
Vietnam219.1KRp 3.6B27.3%+3.1%
Malaysia113.1KRp 2.4B22.4%-10.1%
Philippines111.7KRp 2.2B23.5%+4.5%
Thailand18.1KRp 1.5B26.9%-6.5%
Cambodia14.4KRp 828.8M22.3%-1.9%

Top locations

Ranked by revenue contribution

LocationTrafficRevenueCloseTrend
Plaza IndonesiaIndonesia27.1KRp 5.8B32.5%-6.3%
Central Park JakartaIndonesia21.6KRp 5.6B30.7%+8.0%
Pondok Indah MallIndonesia28.9KRp 4.5B21.2%+6.6%
Tunjungan PlazaIndonesia24.8KRp 4.3B25.9%-12.3%
Pakuwon MallIndonesia19.7KRp 4.1B27.5%+2.3%
Grand IndonesiaIndonesia16.7KRp 3.6B26.1%+1.6%
Summarecon Mall SerpongIndonesia22.9KRp 3.5B23.6%+3.5%
Pavilion KLMalaysia16.9KRp 3.5B29.9%+3.9%
Paris Van JavaIndonesia18.5KRp 3.4B27.8%-8.7%
Vincom Center Dong KhoiVietnam10.5KRp 2.7B31.8%+0.8%
Senayan CityIndonesia15.6KRp 2.6B23.7%-10.2%
Beachwalk BaliIndonesia19.4KRp 2.5B20.3%-15.2%
Takashimaya SaigonVietnam10.6KRp 1.9B24.8%+8.4%
SM Mall of AsiaPhilippines10.2KRp 1.8B25.3%-6.6%
CentralWorldThailand5.7KRp 1.4B30.5%-11.1%
Aeon Mall Phnom PenhCambodia3.8KRp 636.4M25.4%-10.5%

All figures on this page are simulated mock data for demonstration purposes and do not represent actual MAP Indonesia trading results.